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Insights

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Government owned General Insurers thinking to re-deploy 20,000 employees in marketing

India’s four public-sector general insurers are reviewing a proposal recommended by the global professional services firm EY, to deploy their 50% of the staff from every Indian office in marketing.

This proposal, if accepted, could bring about a big change in the Indian Insurance market, with entry of nearly 20,000 employees of these four general insurance companies for Insurance marketing. There are about 40,000 employees all across India, spread over 8,000 offices of National Insurance, Oriental Insurance, United India Insurance, and The New India Assurance.

EY has been appointed by these four government-owned non-life insurers to review and recommend restructuring their operations.



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